Document version 2.5b, April 2006.
Tripotek Ecommerce Solution
Benefits Of Ecommerce To Your Business
• More Sales
• More Profits
• Better Visibility, Accessibility, and Presence
• More Loyal Customers
• Optimized Market
• Lower Costs
• Advanced Monitoring, Reporting, and Statistics
• Enhanced Communication
• Enhanced Image
• Flexibility and Innovation
• Satisfied Consumers
• Advantages of Multimedia
Making IT Happen
• About Tripotek
• About Tripotek Ecommerce Solution
• Contact Information
Benefits Of Ecommerce To Your Business…
While some people are buying in your physical store, others can be buying online at the same time.
People can order 24 hours a day, 7 days a week from your online store even when your physical store is closed.
Online buyers can search products and checkout easier and faster!
Discounts, featured products, service subscriptions, and other special offers can be presented more efficiently in your online store.
Online shopping is such an easy and comfortable experience that people will usually buy more.
Implementing and handling prepaid customer accounts is much easier online. An ecommerce solution can offer a wide range of payment options without replacing the classical payment on delivery option.
The return on investment from your online store will be so fast and high that you will soon be generating more profits.
Online shoppers can select products, compare prices, get answers to frequently asked questions, view discount and advertising messages, and checkout much easier without affecting your currently allocated physical and human resources.
Moreover, you can leverage your online traffic efficiently by selecting great products and services from new or existing partners and adding them to your online catalog. For a negligible cost, you can make substantial profits by simply relaying the purchase orders to your partners who will be glad to handle the delivery process. This innovative integration will grant you a serious advantage over your competitors while improving customer satisfaction.
Are you currently renting some of your local space or allocating any of your resources to other small businesses? Give them the opportunity to sell their products and services in your online store for a monthly fee or a commission.
High traffic on your web site will surely attract sponsors and advertisers!
Better Visibility, Accessibility, and PresenceYour business is most probably listed in the Yellow Pages but where do you show in Google, Yahoo, and all the business guides, electronic portals, and online directories? In this HUGE new market called the Internet, which is exponentially growing every new day, many of your competitors have already established their online presence. An ecommerce solution will allow you to stay visible, accessible, and present in a fast growing and highly challenging market.
Today technology can provide the means to create an effective and automated customer retention program. Because electronic systems can track and keep a record of a customer’s choices and purchases automatically, many excellent reward, marketing and discount programs can be used to retain more customers. Affiliates programs, automated email, lottery, ezines, newsletters, birthday offers, credit points and electronic discount coupons are few ways to increase loyal customers.
Your online store will allow you to expand your market from local to regional, regional to national, and national to international. By providing your customers another purchase channel, your business can attract and retain customers that may have never purchased from you.
Target market segmentation allows you to reach narrow markets as well, by featuring specific products and services and focusing on a more select group of consumers; and therefore having a competitive advantage in satisfying them.
Your online store will be available anytime, anywhere. It is an excellent place to feature, advertise, market, and sell your new products and services for a relatively low cost.
Online transactions will help your employees avoid repetitive activities and information processing when taking purchase orders for example, handling customer phone calls, handling sales inquiries, determining product availability, and so on.
Your online store will allow you to show products that are not necessarily exposed in your physical store. Moreover, online buyers cannot manipulate or deteriorate your products.
Your online store will provide you with the necessary tools to run more efficient marketing campaigns at a negligible cost. You can send bulk email, news letters, electronic brochures, and promotional offers to your customers with a button click and even automatically! Internet marketing can be highly targeted to specific customers; it is definitely more effective and provides a higher return on investment than traditional media advertising.
Advanced Monitoring, Reporting, and StatisticsAn ecommerce solution provides you with powerful tools to monitor and analyze online traffic, sales activity, and consumer behavior in real-time. It allows you to test new products and services and to elaborate new marketing strategies by analyzing consumer choices, votes, reviews, comments, and feedback.
Ecommerce, by the very nature of the transactions, collects valuable customer data automatically and relates purchases to that customer. You can leverage this information to increase future sales from your customers. For example, your online store can automatically suggest related products and services to customers based on their previous purchases or current interests.
Communicate instantly and easily with your customers, suppliers, offsite employees, and business partners. Ecommerce technology allows you to advertise, market, and sell your products and services in many different languages and currencies simultaneously.
Implementing a cutting-edge ecommerce solution will dramatically enhance your image and will grant you a serious advantage over your competitors.
If you believe you have already built a good image, implementing an ecommerce solution today is a crucial decision. Providing your customers with valuable information about your business, easy to find contact information, store hours, product information, and answers to common questions will all add to enhance positive image and customer experience.
Today, radical, new, innovative processes and ways of working can be developed to exploit the latest capabilities of ecommerce and to achieve entirely new business goals. As many of the constraints on business activities have been completely broken by ecommerce, new ways of doing things can now be applied to your business.
For instance, your business can now take advantage of ecommerce methods of communication to offer more personalized and individually-customized services. Ecommerce can also introduce new ways of dealing with suppliers, partners, and even competitors. Are there non-core business activities that you could outsource? Can you substantially increase the value of your business offering by including a product (or service) from a partner or even a competitor?
With ecommerce, new alliances and partnerships are being forged that would have been unthinkable in the past. Reengineer your processes now, whilst there is still time, and seize the opportunity.
Today, online consumers can buy when they want, from more locations.
Today, online consumers have more choices. When you have more choices, you can decide on a product with better features at a more competitive price. By the way, some products, services or offers can be less expensive online.
With the Internet, people can buy directly from the comfort of their home and office. Moreover, a growing number of consumers have access to the Internet from their cell phones.
Additionally, online shoppers can have instant access to extensive service and product information. As you know, greater information leads to more confidence to make a purchase decision. More info also leads to enhanced customer satisfaction because the customer can have a better idea how to use the product.
Reducing the response time for quotations, delivery of promotional literature, and increased flexibility for customized product configurations, also have a value that improves consumer satisfaction.
Simply said, online shopping is fun, and it saves a lot of energy and time!
Your online store can display pictures, play sounds, display video animations, movies, and demos! You can offer chatting rooms, customer care forums, downloadable software, catalogs, brochures, and much more!
Provide electronic samples of your multimedia products and watch your sales fly! Sell separate music tracks, display video demonstrations to promote specific products, or put your physical store activity live on the Internet using a simple web camera!
…make it happen to you!
Please read on.
Making IT Happen…
Tripotek is the result of a merger between three companies:
SoftwarePerfect — Desktop solutions provider
Natasoft — Monitoring, security, and automation systems provider
HostLB — Web solutions and services providerTripotek aims to provide local and global companies and organizations with advanced information technology solutions developed using state-of-the-art software development tools and techniques.
Tripotek team's combined experience exceeds 30 years which allows Tripotek to offer a wide spectrum of services covering many areas of expertise.
For more information about Tripotek, please visit www.tripotek.com
About Tripotek Ecommerce SolutionInstead of reinventing the wheel, Tripotek has spent many years selecting, analyzing, and optimizing the most advanced Open Source ecommerce solutions available on the market. Because it is based on Open Source, our ecommerce solution has the advantage of being tested and improved by thousands of engineers and experts around the world, in addition to it being deployed in over 60000 online stores and businesses worldwide.
Tripotek Ecommerce Solution integrates thousands of customizable, ready-to-use, and stable modules, components, and features which can be implemented to create a highly advanced and productive online store in a minimum of time.
In addition to carrying your business online from A to Z, Tripotek Ecommerce Solution provides you with high quality training, support, and maintenance, all at a very competitive price.
For more information and a
live demonstration, please contact:
Mahmoud Said, Chief Technology Officer
msaid@tripotek.comor call +961 3390 488
www.tripotek.com - info@tripotek.com